GTM Services
One GTM system, six blocks. Take the piece your pipeline needs now, or the whole engine. Either way you see the work day to day in your channels, with a weekly check-in, and everything ships on the same loop: measure what works, codify it into documentation, transfer it to your team so it scales.
Flat fees. Never a percentage of spend.
How We Engage
Four ways to
work with us.
Done-for-you across all six blocks, operated with you, a quarterly pipeline metric we report against.
One block or one piece of it: fixed deliverable, flat fee, delivered in weeks.
A senior operator embedded in your team, month to month, with the platform and our team behind them.
The AI GTM Coaching Program, in two tracks. For Teams: your revenue team learns to run AI-powered GTM (workflows, agents, and the stack) coached on your real pipeline, not a sandbox. For Demand Gen Professionals: the individual track, where demand gen and RevOps leaders build the same skills on their own book of work. Plus Clay implementation and the training program that has served 100+ revenue teams.
The Six Blocks
Numbered in the order
a GTM system gets built
01
GTM Strategy & Messaging
Define who to target, what to say, what to test, and where to focus.
Includes
GTM assessment & 90-day roadmap · ICP & segmentation · Positioning & messaging · Offer development · GTM experimentation
02
Market Intelligence
Turn your market into a structured, enriched, and prioritized account universe.
Includes
TAM & account mapping · Data enrichment · Buying signals · Account research & prioritization · Clay workspace design · Clay training & coaching
03
Outbound Systems
Build a repeatable outbound engine across email and LinkedIn.
Includes
Segmentation & messaging · Email + LinkedIn sequences · Prospecting workflows · Personalization & research · Cold email infrastructure · Deliverability & monitoring
04
Demand Scoring & Routing
Help sales know exactly which accounts to work, why, and when.
Includes
Fit scoring · Intent & readiness scoring · Signal-based prioritization · Awareness × Readiness models · Lead & account routing · Ownership rules & SLAs
05
CRM & RevOps
Build the operating system connecting Marketing, Sales, and Customer Success.
Includes
HubSpot / Salesforce architecture · Lifecycle stages · Data hygiene & governance · Lead management · Sales–Marketing alignment · Reporting & attribution · Revenue process design
06
AI & GTM Automation
Build custom workflows that eliminate manual GTM work and connect your revenue stack.
Includes
Custom AI workflows & agents · Clay + n8n automation · HubSpot workflow automation · Supabase-backed GTM systems · API & webhook integrations · Automated research & enrichment · Meeting prep & follow-up automation · CRM enrichment & updates · Custom internal GTM tools
After the Assessment
After the Assessment, Choose How We Partner
Every engagement starts the same way: a discovery call to understand your market, then the GTM Assessment to find the leaks. From there, take the full engine or exactly the piece you need. Either way, it runs the same: day-to-day communication in your channels, a weekly check-in on what moved and what’s next. Never a black-box SOW you find out about at the deadline.
Coaching & Training
Learn to run it on your real pipeline.
The AI GTM Coaching Program, in two tracks: your revenue team learns to run AI-powered GTM on your live pipeline, or demand gen and RevOps leaders build the same skills on their own book of work. Plus Clay implementation from Advanced Artisan partners.
Best for
Teams with in-house capacity, and leaders investing in their own edge.
Custom scoring framework
Weekly coaching sessions
Architecture templates
Async Slack support
Flagship · Done-For-You
The Demand Compass Engine
The full system on your stack: signal architecture,
scoring calibrated to your outcomes, the Market Map,
routing, and evidence-backed outbound, operated for
you, with a quarterly pipeline metric we report against.
Best for
Teams that want the engine without staffing it.
Full system architecture
Clay + CRM integration
Scoring & routing live
90 days to full calibration
Fix One Thing First
GTM Services
GTM Strategy & Messaging · Market Intelligence ·
Outbound Systems · Demand Scoring & Routing ·
CRM & RevOps · AI & GTM Automation. Scoped projects, fractional roles, or training. Flat fees, everything documented for your team.
Best for
Teams that want one leak fixed before betting on
the full system.
Custom architecture design
Multi-product scoring
Full-stack unification
Ongoing optimization
Every engagement begins with the GTM Assessment
You walk away with your market mapped and a prioritized roadmap either way, and the fee counts toward whatever you build next.
FAQ
Common Questions
The free Live Demand Report maps your TAM and shows which accounts are already in-market, using public third-party signals only. Nothing to connect on your end, no cost. The GTM Assessment takes 5–10 working days. In the pilot, your tenant is live within 48 hours and the first campaign is measuring replies within two weeks, or we work free until it is.
Yes. Everything is built in your accounts, on your infrastructure: CRM integrations, scoring models, routing, workflows. Full documentation and knowledge transfer. If we ever part ways, the system keeps running.
Good. That tells us you’re serious, and we use Clay under the hood ourselves as Advanced Artisan partners. Clay gives you the data. It doesn’t tell you what changed this week, or write the message, or tell your sales team why an account deserves attention now. Someone still has to be the system, and today that someone is probably you. We also typically find 3–5 optimization opportunities in an existing Clay setup during the first assessment.
The founders, plus a dedicated GTM engineer. We sell it and we deliver it. The anti-pattern where a senior person sells and a junior person delivers is the exact thing we built the company not to be. You talk with us day to day in your own channels, and a weekly check-in keeps strategy and execution in the same conversation. And nothing sends without human approval: every outbound message is researched, evidence-backed, and signed off.
HubSpot, Salesforce, and most modern CRMs. Plus Clay, Smartlead, HeyReach, Apollo, Make, Apify, RB2B, Prospeo, and custom data sources. If you use it, we’ve probably connected it.
Think You’re a Fit?
A 30-minute conversation about your market: where demand may already be forming, and whether the Compass would show you something you can’t see today. If it’s not a fit, you’ll know by the end of the call.
No pitch. Just a conversation.
