Conduct a comprehensive audit of Eleven Agency’s current sales and marketing tech stack (including HubSpot, Tableau, Stitch, Semrush, Magento, etc.) to identify integration gaps, unify fragmented data flows, and map automation opportunities across e-commerce and financial services verticals. The outcome is a tailored roadmap for seamless tool integration and scalable GTM processes.

Implement an automated CRM enrichment system to continuously update lead and account data (company, contact roles, funding, tech stack, and international footprint) by integrating external data sources with HubSpot and linked platforms. Triggers include new lead creation or stage changes, ensuring all client records are actionable and up-to-date for global campaigns.

Real-time enrichment reduces manual research and ensures accurate targeting for each diverse ICP. This can decrease research/admin time by up to 80% for marketing and sales teams, while increasing qualified opportunity identification by at least 20%—critical when serving dynamic, multi-country client segments.

Deploy an AI-driven pre-sales call reporting workflow that surfaces the latest account signals, attribution data, and key client ICP details from integrated platforms before every sales call. Reports are auto-generated and delivered to AEs via Slack/HubSpot, tailored to each specific industry and geography.

By equipping AEs with context-rich, up-to-date insights, this workflow shortens preparation time by 60% and improves call relevance, leading to a projected 10–15% lift in meeting-to-opportunity conversion rates—especially impactful for teams managing complex, international deals.