Conduct a structured audit of Jellyfish’s current MarTech and sales stack (Salesforce, Marketo, Gong, Bizible, LinkedIn, etc.) to map integrations, identify workflow fragmentation, and design an end-to-end GTM automation blueprint. This strategy will unify marketing and sales processes, eliminate lead handoff delays, and establish a scalable automation foundation.

Deploy automated enrichment for all inbound and marketing-generated leads by syncing Salesforce, Marketo, and LinkedIn data with real-time enrichment (job changes, company signals, firmographics). This ensures clean, actionable data for accurate attribution, segmentation, and forecasting—addressing core data hygiene and revenue reporting needs.

Reduces manual enrichment and list cleaning by 80%, saving 10+ hours per week for demand gen and ops teams, while improving attribution accuracy and campaign ROI.

Implement AI-driven outbound campaigns that use enriched CRM and engagement data to generate hyper-personalized sequences at scale across email and LinkedIn, integrated directly with Salesforce and Marketo. This enables rapid campaign launches and consistent messaging tailored to each segment.

Accelerates campaign execution by 60%, increases reply and meeting rates by 20–35%, and allows the team to launch 3–4x more targeted GTM plays per quarter without additional headcount.